Multiple films
Concept: Two TV mascots guiding the transition

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To announce TNT’s transition to HD, two friendly mascots—one red, one blue—take on the mission of informing the public. Who better than these animated screens to guide viewers through the change?

Our duo of helpful mascots actively spreads the message by going door to door, joining popular TV shows as invited guests, and presenting step-by-step tutorials to ensure everyone knows how to adapt and keep enjoying their favorite programs.

With a mix of clarity and playfulness, they make the transition smooth, engaging, and easy to understand.